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Private Labelling: Created to Support Your Growth
Launch your own wellness range with professional private label products, produced using Lily & Loaf’s trusted formulas and compliant labelling standards. Our service helps you build your brand with confidence, without the need for large-scale production.
Private Labelling: Crafted for Your Success
Launch your own wellness range with professional private label products, produced using Lily & Loaf’s trusted formulas and compliant labelling standards. Our service helps you build your brand with confidence, without the need for large-scale production.
Elevate Your Health Business with Private Labelling
At Lily & Loaf, we help health professionals, retailers and wellness businesses create their own branded product ranges using our established supplement and wellness formulas.
Our private labelling service is designed to make launching your own range simple, professional and manageable, with low minimum order quantities, approved label templates and a clear ordering process.
From your initial branding setup to product fulfilment, we provide a structured service that allows you to grow your range at your own pace while maintaining consistency across your brand.
How Our Private Labelling Works
Launching your own wellness brand has never been easier. Choose the package that best suits your business and we'll guide you through the setup process.
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Option 1 - Branding Setup Package (£199)
Establish your private label brand with a professional branding setup that's designed to be reused across your entire product range.
The Branding Setup Package includes:
- Initial brand setup using your logo, colours and business details
- Creation of your first private label proof for approval
- One round of branding amendments, if required
- A reusable master branding template for future products
Once your branding has been approved, future private label products will follow the same approved style, ensuring a consistent look across your entire range.
Website-ready product artwork is provided once your product order has been placed.
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Option 2 - Branding & Stock Package (£999)
Everything included in the Branding Setup Package, plus £999 worth of private label products for your own brand.
This package saves you the £199 branding setup fee and provides product credit that can be used across the private label range. Any unused credit remains available for future orders.
It's the most cost-effective way to launch your own product range with professionally branded products ready for sale.
Website-ready product artwork will be supplied for each product once it has been ordered and prepared for production.
Once your branding has been approved, placing future private label orders is quick and straightforward, with each product produced using your approved branding and our standard compliant labelling.
Why work with Lily & Loaf for Private Labelling?
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Fast, Professional Brand Setup
Launch your own product range with confidence. We establish your branding once and apply it consistently across your private label products, giving you a professional, recognisable range from day one.
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Guided Every Step of the Way
Our experienced team will guide you through the setup process, making private labelling straightforward whether you're launching your first product or expanding an existing range.
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Proven, Ready-to-Sell Products
Choose from a growing range of established supplements, aromatherapy products and wellness essentials, allowing you to focus on growing your business rather than developing formulations.
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Flexible Ordering
Order from as few as five units per product and expand your range whenever you're ready. With low minimum order quantities, you can introduce new products without committing to large production runs.
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Consistent, Compliant Branding
Every product is produced using your approved branding together with Lily & Loaf's established compliant labelling standards, giving your range a professional and consistent appearance while meeting regulatory requirements.
Start Small, Grow with Confidence
We've designed our private label service to make launching your own brand simple, accessible and low risk. Whether you're introducing your very first product or expanding an established range, our structured process helps you build your brand with confidence.
With low minimum order quantities, starting from as few as 5 units per product, you can introduce new products without committing to large production runs or holding excessive stock. Once your branding has been established, adding products to your range is quick and straightforward.
As your business grows, you can expand your product range whenever you're ready, using the same approved branding across every product to maintain a consistent, professional identity.
All products are manufactured in carefully managed batches to ensure consistent quality, whilst our standardised production and labelling process provides a reliable, scalable solution as your business continues to grow.
Ensure You're Receiving Notifications
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FAQs
What are the prices for private label products?
Private label products are available at trade pricing, with discounts of up to 41% off the recommended retail price, allowing you to achieve healthy retail margins. Prices are displayed on each product within the trade website.
Can I get better prices for higher volumes?
Yes. Additional volume discounts are available for larger orders. Please contact us if you're looking to purchase 50 units or more of a product.
Can I create bespoke formulas?
Yes. If you're looking to develop an exclusive formulation, we can assist with bespoke manufacturing for larger production runs, typically from 500 units upwards. Please contact us to discuss your requirements.
I don't have a logo, can you help?
Absolutely. As part of your Branding Setup Package, we can work with you to create a professional logo and branding that can be applied consistently across your private label range.
When is my label created?
Once you've purchased the Branding Setup Package and placed your first product order, we'll prepare your private label artwork for approval. After your branding has been approved, future products are produced using the same approved branding for consistency across your range.
Can I customise the product labels?
Your branding, including your logo, company details and contact information, is customised to your business. Product information, regulatory wording and compliance elements follow Lily & Loaf's established compliant labelling standards to ensure consistency and regulatory compliance across the range.
When will I receive my website images?
Website-ready product artwork is provided once your product order has been processed. This includes professional product imagery that can be used on your website, social media and other marketing materials.
Can I sell my own branded products anywhere?
Yes. Your products can be sold through your clinic, website, retail premises or marketplaces such as Amazon and eBay, subject to the relevant marketplace requirements.
Do I need barcodes for my private label products?
If you are selling directly through your own website, clinic or to your own clients, barcodes are not usually required.
However, if you intend to sell through retail stores, online marketplaces (such as Amazon or eBay), or third-party fulfilment providers, you will normally require your own GS1-registered barcodes.
Lily & Loaf does not supply or register barcodes on your behalf. Any barcodes used on your private label products must be obtained and owned by your business. Once you have your barcode(s), simply send them to us and we'll incorporate them into your approved label artwork.
What happens when I want to add another product?
Once your branding has been approved, simply place an order for the additional private label product through our trade website. We'll apply your existing approved branding to the product and provide the updated website artwork ready for launch.
Take Your Business to the Next Level
Launching your own private label range doesn't have to be complicated. Whether you're introducing your first product or expanding an existing range, our structured private label service makes it easy to build a professional, consistent brand with confidence.
From initial branding through to ongoing product orders, we're here to help you grow your range at a pace that suits your business.
Ready to get started?
Contact Us Today to Learn More
Our team is happy to answer any questions about our private label service and help you choose the right package for your business.
Whether you'd like to discuss branding, product selection or the ordering process, we're here to help.
Already have your branding? Simply purchase the Branding Setup Package and your chosen products through our Trade website. We'll prepare your first label proof for approval and guide you through the rest of the process.
Private Labelling
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